Iconic Launches Spring'17 Collection

Iconic is a home grown brand and one of those that I've come to appreciate over the years. They're always one of the few brands to quickly tap into the latest fashion trends. And it's a delight to see a plethora of Iconic's clothing, accessories, shoes and the likes being rolled out promptly in the UAE, especially Dubai, a city that always has its finger on the fashion pulse.

The brand launched their Spring'17 collection this month and I usually have a few select pieces that I like/love. But this time around, almost everything I saw was brilliant! The collection caters to men, women and kids whilst tapping into designer trends.

For women specifically, the color palette features radiant yellows, paradise pinks, caviar, nudes, pale blues to name a few. And the pieces exhibit cold shoulder tops (my favorite!), printed maxi dresses (perfect for Dubai's summer), lace jumpsuits (hello, new favorite), embroidered sweat dresses and pencil skirts, among others.

Here are my favorites.

For the men, the palette consists of smart blazers, applique t-shirts and sturdy jackets.

The collection geared towards kids is quite cute. Think tartan print, leather jackets, trenchcoats and the likes. There's nothing like kids keeping up with the trends.

Iconic's Spring'17 collection is now available across stores in the UAE. Happy Shopping!